Bowen Yang and Matt Rogers have renewed their exclusive podcasting partnership with iHeartMedia and Will Ferrell’s Big Money Players Podcast Network.
Yang and Rogers host Las Culturistas, which launched in March 2016 and has since gone on to win podcast of the Year at the 2023 and 2025 iHeartRadio Podcast Awards, among other honors, and welcome guests including Lady Gaga, Tiny Fey, CharliXCX, and most recently Nicole Kidman. The podcast joined iHeart and Will Ferrell’s Big Money Players Podcast Network in 2020.
“We couldn’t be happier to continue ‘Las Culturistas’ alongside our friends at iHeart and Big Money Players. Hopefully people start spreading the word about podcasts, a medium with a lot of potential,” said Rogers and Yang.
As the podcast has grown, Rogers and Yang also brought their annual Las Culturistas Culture Awards to broadcast last year with an awards show airing on Bravo and Peacock. The ceremony is expected to return again this year. The duo also hosts the podcast Two Guys, Five Rings: Matt, Bowen & the Olympics in partnership with NBC Universal.
In addition to celebrity interviews, the podcast has become known for its “I Don’t Think So, Honey” segment in which the celebrities and Yang and Rogers rant about something in modern culture for one minute as well as the question asked to every guest: “What is the culture that made you say culture was for you?”
“I don’t think so Honey? Well I DO think so! To say we are honored to have this partnership renewed is an understatement. Bowen and Matt have created through hard work and their brilliance, a podcast that continues to entertain, through humor and inclusion, a massive, ever growing audience. They are two of the funniest people ever and dare I say it…great Americans!,” Ferrell said.
“It’s been an incredible decade for Matt and Bowen as they grew Las Culturistas into a cultural powerhouse as influential as the ‘Rules of Culture’ they set for us every week, and we’re thrilled to continue our partnership as they keep defining and ranting about culture with the biggest names in the business,” said Will Pearson, president of iHeartPodcasts.
